Romanian Commercial Bank, a member of the Erste group and the leader of the Romanian banking market, has relocated part of its central offices to The Bridge building. The building has thus become the main head office of the bank. Our company was chosen by BCR as a reliable partner, to design and install audio-video solutions on their entire leased area of 18,000 sqm, stretching on 5 floors.
"It was a challenging project in which we sought to integrate the latest audio-video technologies and at the same time offer users the best possible experience in using our systems. All these were integrated in the exceptional design made by the famous architecture firm Epstein."
George Boboc, Managing Director – GBC
The main audio and video solutions integrated at the new BCR headquarters comprised:
✔ over 150 integrated meeting and video conferencing rooms
✔ multifunctional folding-wall rooms
✔ auditorium
✔ main boardroom
✔ huddle rooms
✔ cafeterias and coffee points
✔ on-the-premises integrated digital signage system
GBC meets the challenge with an innovative design, providing the most reliable AV technology in a suite of integrated solutions based on complex operating scenarios and automations, designed to provide users with a user-friendly experience.
| Type | Private company |
|---|---|
| Founded in | 1990 |
| Country | Romania |
| Head office | Bucharest |
| Industry | Finance and banking |
| Share capital | Over 300.000.000 Euro |
| Employees | Over 7.000 |
| Project Value | Over 1.000.000 Euro |
| Implemented solutions | AV, Digital Signage, Room Booking System, Control Access, Audio System, IT Infrastructure, Auditorium |
| Services | Design, Concept, Engineering, Integration, Execution, Maintenance |
The audio-video solutions designed by GBC include unique design elements such as running custom-made content when starting or interacting with Sony Bravia displays, automation based on operating scenarios such as smart startup upon detecting human presence, as well as BMS type of integrations such as automatic initiations of hardware shutdown sequences, AV equipment, lights and blinds, designed to comply with the established energy consumption.
Regardless of the meeting room chosen or the floor on which the room is located, users will have the same pleasant experience in using the AV equipment, fact that will encourage collaboration and teamwork. Besides, the time wasted with understanding how a meeting room works has been reduced by over 60%.
Our partnerships with top manufacturers in the AV industry and the high quality of our services have played a decisive role in implementing the project on time and under the agreed terms:
✔ Sony - display solutions - collaboration and digital signage
✔ Extron - AV infrastructure, control and automation
✔ Projecta and Screen Innovations - special projection screens for full HD or 4K content
✔ Cisco - video conferencing solutions
Our integrated digital signage solutions enhance the experience by boosting corporate communication as and when needed and creating a pleasant environment by enabling a local selection of the audio content source and increasing security by automatically delivering warning messages in the event of an incident.
Whether you are in a small room or in the most avant-garde boardroom in Romania, your experience must be the same: a clear, well-directed sound that gives you a feeling of immersion when you are engaged in a video conferencing session or when you use the active speaker tracking solutions, coupled with a clean design that frees the meeting room table of microphone and leaves it clear for what is really important: human interaction. All these make our solutions absolutely unique!
The auditorium is the modular, multi-purpose space that can be used as such or divided into two, three or four separate meeting rooms, each with its own audio-video solution, its own control solution and 100% independence. Regardless of the training or technical skill of the presenter, AV equipment, lights, blinds or other devices in the meeting room can be controlled at the simple push of a button.
Over the entire leased area of 18,000 sqm, the project included 2 cafeterias and 4 coffee points on each of the 5 floors that were equipped with GBC professional digital signage on-premises solutions. The digital signage solutions are based on Wyrestorm AV over IP infrastructure, a secure solution in the customer's environment, as well as Sony professional displays, installed with highly reliable accessories from Chief Legrand. The content creation and management software application is based on DISE systems, runs on local BCR servers and is remotely controlled via the Extron infrastructure.
The audio solutions associated with the digital signage application are provided by Bose and involve both the synchronization of the sound with the audio-video content of the signage application and the provision of ambient sound in the relaxation areas. With the help of the DISE application, the client can run video, audio and any other content, including RSS feeds, links to SQL databases or specific applications. Moreover, the content can be preferentially distributed to some or all displays, either dynamically or programmatically.
"The Bridge building creates an environment that stimulates communication and exchange of knowledge and experience among employees. The AV solutions implemented at our headquarters are top of the line in the banking industry. From an IT and infrastructure perspective, The Bridge building integrates all the solutions required for our operations to run perfectly."
Octavian Damsa, Deputy Executive IT Director - BCR
At GBC, we offer much more than a service, together we build a long-lasting partnership. We provide planning, design, set-up and commissioning services. We offer training sessions to ensure that you get the maximum benefits and ROI quickly from your project. Maintenance and repair services designed to prolong the life cycle of your project are offered 24/7 through the helpdesk.gbc.ro assistance platform.
